Promoting Circular Product Lifecycle Design Aimed at Coexistence with the Environment
‘Shiseido’ comes from a phrase in the classical Chinese text, I Ching: “Praise the virtues of the Earth, which nurtures new life and brings forth significant value.”
Since its founding, Shiseido Group has placed reverence and gratitude for the Earth’s blessings at the core of its business. To pursue harmony between people and the planet and to create sustainable beauty, we are committed to Circular Product Lifecycle Design. Together with our stakeholders, we strive to optimize resource efficiency across the entire value chain—from product development to procurement of raw materials, production, distribution, use, and disposal/recycling —through the SHISEIDO GROUP BEAUTY CIRCULAR MODEL.
Guided by our environmental policy, we are dedicated to addressing global challenges and creating new value through three strategic actions: reducing our environmental footprint, developing sustainable products, and promoting sustainable and responsible procurement. Through these efforts, we aim to deliver beauty that endures for future generations.
STRATEGIC ACTION 1
Reducing CO₂ Emissions
Use and Conservation of Water Resources
Reducing Waste
Climate/Nature-related Financial Disclosure
STRATEGIC ACTION 2
Formulas/Ingredients
Sustainable Packaging
STRATEGIC ACTION 3
Procurement of Raw Material
Biodiversity
Supplier Management
Data
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