Shiseido Japan controls the domestic marketing and sales operations of its brands as the regional headquarters of Shiseido Group in Japan. With more than 10,000 employees working across the country, we provide customers with the value of our brands through a diverse portfolio represented by such prestige brands as Clé de Peau Beauté, SHISEIDO, and BENEFIQUE, along with premium brands ELIXIR, ANESSA, and MAQuillAGE.
We have implemented initiatives to combine marketing and sales in our establishment since October 2015, and consolidated all our sales bases to central offices in Hamamatsucho, Tokyo in May 2019, with the aim to build a system that enables our sales representatives to agilely respond to customers’ requests as well as quickly identify market/customer needs and changes.
We offer superior products and services to our customers while further strengthening our business activities in Japan, which is our home market.
Japan Region CEO
Shiseido Japan aims to become the most loved and trusted beauty company in Japan by “filling customers’ heart with happiness.” We ensure that all business activities are conducted with a consumer/customer-oriented approach and that the brand/beauty-care experiences we offer are customer-friendly.
Beauty has the power to give courage, happiness, delight, and confidence to people, thereby bringing about new energy in society.
Since our establishment, we have evolved in step with beauty itself; we believe that our mission is to realize a society where people can stay health and beauty, physically and mentally, and lead their lives happily with a positive attitude. We aim to help our valued customers achieve this through the use of beauty-care products which form the core of our business.
More than ever before, the market environment continues to change dramatically, along with our own evolving awareness and the diverse sense of value for and among our customers. To realize our mission, we flexibly and actively respond to these changes, and continue to offer values that exceed expectations.
Shiseido Japan Co., Ltd.（SJ-STATION）
Nippon Life Hamamatsucho Crea Tower, 2-3-1,
Hamamatsucho, Minato-ku, Tokyo, 105-8620, Japan
Shiseido Japan offers various brands in line with the characteristics of the Japanese market, which is our home market. We deploy a wide range of products across various categories including skincare, makeup, and fragrances through different channels such as department stores, specialty stores handling cosmetics, drugstores, mass market retailers, and e-commerce websites. Our products are safe, secure, and deliver high added value and high quality to meet the many different values and needs of customers.