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Europe, Middle East and Africa

About Shiseido EMEA

Shiseido EMEA is in charge of the global fragrance brands Dolce&Gabbana, ELIE SAAB, ISSEY MIYAKE, narciso rodriguez, SERGE LUTENS, SHISEIDO fragrances, Tory Burch and ZADIG & VOLTAIRE, as well as the distribution of selected makeup and skincare brands, bareMinerals, BUXOM, Clé de Peau Beauté, Drunk Elephant, Laura Mercier, NARS and SHISEIDO. Shiseido EMEA is home to the Center of Excellence (CoE) for Fragrance. The Center uses Shiseido’s acclaimed scientific methods and innovative technologies to create new and unique fragrances for the global market. In Ormes, near Orleans (France), the Europe Innovation Center is driving all of Shiseido’s fragrance and olfactory research. Almost 100% of the fragrance products are made in France in our two factories located in the Cosmetic Valley.

The region covers 88 countries with around 4,500 employees based in 10 affiliates across Europe, the Middle East and Africa. Its regional headquarter is located at a prestigious address in Paris.

Our Mission

Franck Marilly

Franck Marilly
President & CEO Shiseido EMEA

At Shiseido, we are convinced that beauty has the power to change the world. It stirs emotions, instills confidence, and gives life to infinite possibilities. In a fast-moving world where consumer expectations and behaviors are undergoing constant change, we keep innovation at the heart of everything we do, for a more beautiful tomorrow.

At Shiseido EMEA, this quest is at the heart of our DNA. In 1900, Arinobu Fukuhara, Shiseido’s Founder, visited the World Exhibition in Paris and drew his inspiration from French technology, art, and culture as well as from its avant-garde character. This influence is infused in Shiseido’s unique aesthetic style and in the graphical expression of our company’s brand.

In EMEA, the cradle of the Fragrance Center of Excellence, our teams are shaping the Global Fragrance innovations which are 100% made in France. And the diversity of our region covering 88 countries is the perfect place to test our unique brands and products of all our 3 axes.

Therefore, Shiseido EMEA and its avant-garde Paris-Tokyo spirit will contribute to build BEAUTY INNOVATIONS FOR A BETTER WORLD.

Where to Find Us

Shiseido EMEA RHQ office

OUR BRANDS

Shiseido EMEA is in charge of the global fragrance brands as well as the distribution of select makeup and skincare brands for the parent company.
Fragrance Brands: Dolce&Gabbana, ELIE SAAB, ISSEY MIYAKE, narciso rodriguez, SERGE LUTENS, SHISIDO fragrances, Tory Burch and ZADIG & VOLTAIRE.
Distributed Brands: bareMinerals, BUXOM, Clé de Peau Beauté, Drunk Elephant, Laura Mercier, NARS and SHISEIDO.

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