1. Home
  2. BRANDS
  3. ANESSA

ANESSA

anessa

A Japanese sun care expert brand established in 1992. Going beyond sunscreen, ANESSA helps people lead healthy, active, fun-filled, beautiful lives under the sun. ANESSA’s suite of products is based on formulas that utilize powerful UV-blocking technology and 50% skincare ingredients that defend skin against UV rays in any environment. Boasting the No.1 position in sales for 21 consecutive years in Japan*, ANESSA is currently available in Japan and across 10 Asian countries and regions.
The brand is actively engaged in social-contribution activities such as seminars on how to properly use sunscreen; classes to raise UV-ray awareness in elementary schools; and the donation of sunscreen products to patients with xeroderma pigmentosum (a disease that causes hypersensitivity to UV radiation).

  • *INTAGE SRI, SRI+ Sunscreen Market
    Oct 2000–Sep 2021 ANESSA (value share; excluding products for children).

KEY FIGURES

100

Years of Shiseido UV research history

2

Seconds per product shipped to the world

*Shiseido internal data
(shipments from January to December 2021)

21

Consecutive years of No. 1 sales in Japan

Media by country/region

website

Facebook

YouTube

Instagram

weibo

 

CAREERS