“Second Skin” Technology

In 2018, Shiseido acquired the ”Second Skin” business from a US venture company called Olivo Laboratories. By combining the ”Second Skin” technology by Olivo with Shiseido’s strengths in technology and the global marketing capability, we aim to become a pioneer in a completely new area in cosmetics, such as skin care including correction of wrinkles and sagging with instant and sustained effects.

Research on “Second Skin” technology

Shiseido to Achieve Beauty Care Beyond Cosmetics with Advanced “Second Skin” Technology

We newly revealed the effect of immediate remodeling of sagging cheeks (nasolabial lines / marionette lines). In addition, we have also created values that go beyond makeup effects such as improving sagging skin and wrinkles with repeated application and enhancing ingredient penetration.

Immediate remodeling effect on cheeks (marionette lines) (Due to makeup effect)