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ANESSA

anessa

A Japanese suncare expert brand established in 1992. Going beyond sunscreen, ANESSA helps people shine infinitely under the sun. ANESSA’s suite of products is based on formulas that develop cutting-edge UV protection technology that nurtures the skin, today and into the future. Boasting the No.1 position in sales in Asia*, as a global suncare brand, ANESSA is currently available 12 Asian countries and regions.
The brand is actively engaged in social contribution activities such as UV education, participatory events for children and support for Xeroderma Pigmentosum (XP) patients through the ANESSA Sunshine Project. This global initiative aims to promote children’s holistic well-being by safely harnessing the power of the sun.

  • *Euromonitor, Beauty and Personal Care 2024 edition, retail value sales, 2023 data. Asia as per Euromonitor’s Asia Pacific definition.

KEY FIGURES

100

Years of Shiseido UV research history

2

Seconds per product shipped to the world

*Shiseido internal data
(shipments from January to December 2024)

130,000

Total number of children supported through the ANESSA Sunshine Project

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