We promote a variety of initiatives to solve gender issues and empower women in Japan. As a leading company in this field, our efforts include:
The 30% Club, a global campaign to boost female representation on company boards, launched in Japan in May 2019. Since its launch, Masahiko Uotani, President and CEO of Shiseido, has served as Chair.
Under Mr. Uotani’s leadership and belief that “Japanese companies must play a central role in promoting social change”, 30% Club Japan established the “TOPIX Presidents’ Committee”, a community of TOPIX 100 and TOPIX Mid 400 leaders. The Committee works to achieve a 30% ratio of women in upper management roles at TOPIX 100 companies in Japan by 2030.
In addition, as part of specific action to deal with three factors that impede women’s career growth, 30% Club Japan has promoted collaborative initiatives with member companies, such as offering opportunities for young female employees to explore their careers at an early stage, as well as sharing management know-how to support employees through childbirth and child-rearing, and holding exchange events for female executive candidates and leaders of the TOPIX Presidents’ Committee.
By participating in 30% Club Japan, we aim to increase female representation on boards and in upper management, and ultimately help resolve the gender gap in Japan – which ranks 120th in the Global Gender Gap Report 2021.
Shiseido Japan Co., Ltd. and Hiroshima Prefecture signed an agreement aimed at supporting women's empowerment in 2021, wherein Shiseido will contribute to the local community through activities it has worked on in support of women's empowerment and gender equality. Going forward, Shiseido Japan Co., Ltd. will support women’s social participation and employment in Hiroshima Prefecture, mainly through beauty seminars. Additionally, the Company will raise public awareness and disseminate information on the support of women's empowerment and help create a network of working women. In March 2021, an online seminar was held for 14 women seeking re-employment as an event to commemorate the agreement for the collaboration. A lecture on basic makeup and advice was shared on makeup for online interviews, now mainstream due to the effects of COVID-19, to help women prepare for their career restart.
We are working to increase the ratio of female researchers in Japan, which remains at a low level of about 16.9% compared to Western nations. To achieve this, we provide support for women conducting world-leading research in the field of natural sciences. In 2007, we established the Shiseido Female Researcher Science Grant, which provides funding for 10 female researchers per year. In 2021, its 14th year of operation, a grant of one million yen was bestowed to each researcher.
The grant provides unique flexibility, allowing researchers to use the money in support of life events including childbirth and childcare in the course of advancing research. In addition to the grant, in 2020 the Company held an exchange event for female researchers via an online platform. This facilitated participating in the event remotely and contributed to building a network among them.
To date, we have contributed to the research achievements of 139 female researchers in Japan.
Shiseido has been supporting the Corporate Ladies Team Golf Tournament as a special sponsor since 2019. This tournament focuses on the significance of a “third place,” where women’s work and private lives are bridged. Shiseido seeks to support the creation of this place where working women with common interests can gather, form relationships, and motivate one another towards shining brighter, at home and work.
We promote the concept of "a third place for working women," and see this tournament as an opportunity to increase women’s empowerment within Japanese society.
In its third year, we held the tournament under the theme “Power of Women 2021: Let’s expand the circle of support!” aiming to inspire all the women who continue to work hard in this difficult environment of COVID-19.
Overcoming concerns that the event would not be held in this third year due to the COVID-19 pandemic, and taking the necessary preventive measures, we held qualifiers at four locations nationwide in August. The final tournament was held on Saturday, December 11th.
In the final tournament, the events were held on a smaller scale, but the 64 participating teams (128 players) had more participants than last year and they enjoyed golfing, networking, and feeling invigorated for the future.