The Pleasures of Colors
— Shiseido Paint Sets
29 June (Tue) to 19 December (Sun), 2009
For short time during the late 1950s, Shiseido manufactured a variety of crayons, paints, and other art pigments, with the aim of introducing children to the pleasures of drawing and painting with colors. These included a string of ground-breaking new products that helped to guide Japan's new art education, and many featured charming packaging that encouraged children to try their hands at pictorial art. This exhibition highlights how well these colors have retained their bright appeal over time, and explores how they contributed to a next generation of education in Japan.