Published April 24, 2025
Published July 18, 2025
Shiseido’s mission is BEAUTY INNOVATIONS FOR A BETTER WORLD. Please see our new initiatives and challenges.
August 29, 2025
Brand
Always Together: Being a Supportive Presence when Taking that Step Forward - The Thoughts Behind “MAQuillAGE’s” New Brand Message on this 20th Anniversary -
May 26, 2025
Tradition Passed Down Through Innovation: The Birth Story of the New ULTIMUNE, Embodying Shiseido’s DNA and Expanding Global Influence
February 27, 2025
Innovation
"The Desire to See the Invisible: Discovering New Beauty from That Desire" ~ An Interview with Kentaro Kajiya, Researcher at Shiseido's MIRAI Technology Institute ~
February 3, 2025
Shiseido Talks Special Dialogue: NEC Fellow & Shiseido Fellow Facial Recognition and Cosmetics: The Future Seen from the Pinnacle of That World
December 2, 2024
Culture
Hanatsubaki: Shiseido’s 100-Year Journey to Redefine Beauty – Art Book Launch & History