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IPSA

ipsa

For more than 30 years, IPSA has valued "CO-CREATION OF YOUR OWN RECIPE" by providing customized "recipes" specially created to enable each person's unique beauty.
The brand name comes from the Latin word for " self " or "spontaneous." IPSA offers skincare, base makeup, and color makeup in Japan and six other Asian countries/regions. The core skincare line, ME, offers 16 different moisturizer from which consumers can choose with the help of a specialized Recipist*.
IPSA will continue to enable consumers to be themselves and express their individuality through this experience of "Co-creation of your own recipe.

  • *Specialist who creates recipes together with consumers

KEY FIGURES

1986

Established

16

Varieties of ME to match skin types

20-30s

Age range of 80% of consumers

*IPSA internal data(2021)

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